Learning How to Be a Model: Just as Important As How to Become One

Learning How to Be a Model: Just as Important As How to Become One

You’ve seen all the great models. They have a look about them that just breathes and practically screams: I know how wonderful I am and I know how wonderful you think I am. Many young and aspiring models make the mistake early on of believing that this image translates to personality, poise, and general demeanour of a model at all times, in all places, and for all things. But when you’re learning to become a model and you want to land a job, it’s important to recognize that the industry is getting tougher in terms of competition and knowing the truth behind the photos, the scenes, and the paparazzi could make or break your career before it ever truly begins. Eventually, while trying to become a big time model, you’ll get your first shoot. This shoot may determine whether you are able to get more jobs in the future and continue working as a model. Some of the most important things to remember on the shoot are:

Never lie. Not about your measurements, your height, your weight, or anything else. Stylists prepare for your arrival in advance. If you say you’re a full dress size smaller than you actually are in order to land the gig, you’re going to be fired from the shoot and earn a bad reputation that could end your career without a single photo ever being snapped of you. Remember that you are not a supermodel, you have not earned your place in the industry, and that the people working with you are not working for you. The people you work with on your first shoots are the people who talk about you behind your back to other companies and photographers. What they say about you behind your back is entirely up to you. Don’t think you can show up whenever you want. There’s no such thing as being fashionably late. Being late is unprofessional and rude. This goes for your interview to get hired at an agency and all modelling gigs you have. Remember to keep your relationships professional but still develop relationships. Don’t date your photographers. But always be networking so you can reach out for help, mentoring, and jobs when you are looking to branch out. Photographers are the gateway to success. But don’t forget their assistants and the other people roaming around the shoot, too. Invaluable resources are everywhere you turn. Don’t forget that it’s a real job. As with all jobs, your attitude, work ethic, abilities, and continued progression determine how far you will get in the modelling industry, whether you will get other jobs, and whether you might get fired. Keep it together, mentally and in terms of organization. You have to know your schedule so you can accept gigs, even at the last minute.

Remember, becoming a model is a real job like any other, with ups and downs, and you’ve got to know how to work it!

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Consumer Initiative with Weed T-Shirts

T-shirts are familiar to people across the world and are worn for a range of occasions. Some people prefer to wear them only for specific occasions such as birthdays, concerts, holidays, and parties. Conversely, other people prefer to wear them regularly and incorporate them into their everyday personal style. For fabric companies, selling printed T-shirts is extremely lucrative and brings in significant revenues. T-shirts are popular across a diverse range of age groups because of the comfort and style they offer. Of course, as T-shirts are available in different colors, sizes, and designs their multipurpose nature cannot be overlooked.

Generally, the popularity of wearing T-shirts is somewhat greater among young people as compared to older people. When certain colors like pink, yellow, orange, etc., are worn it is almost certain that the culprit is a young person, as older people generally prefer more generic colors. Although, all else being equal, when it comes to gender, boys and girls both enjoy the style, elegance, and comfort in wearing these colors. When T-shirts carry impressive art designs, they are coveted for their ability to bring about good social interactions. The designs are infinite. For instance there are graphical designs printed on T-shirts which are intended to conform to a punk and freak look. There are also religious idols representing one’s beliefs. Finally certain designs are simply intended to make a statement about one’s tastes and preferences. Thus, it is the job of T-shirt printing companies to produce creative art designs by understanding what the target consumers are really looking for.

As mentioned previously, T-shirts are available in various sizes. Small, medium, large, and extra large are the industry standard, though T-shirt sizes in the global market may vary slightly. Depending upon one’s style, round neck, flat and v-shaped collared and collar-less T-shirt designs are available. With the ease of the internet, anyone can logon to the most reputed and reliable online dealers; these are shops that are frequented by thousands of buyers each day. There is theme specific T-shirts which illustrate burning issues in a way that makes people consider them from the designer’s perspective. Weed T-shirts are primarily worn by those who enjoy the Marijuana culture; though some just wear them because they enjoy the different designs printed on them. As the previous example illustrates, theme T-shirts speak about various cultures and issues in a way that spoken words simply could not accomplish. Hence, wearing weed t-shirts illustrates one’s interest in weed.

As a marketing strategy, t-shirts are often launched online by companies seeking to capitalize on trending topics, especially those that have become popularized on social networks such as Twitter. Companies are aware that once consumers discover that T-shirts are more comfortable than formal wear, consumers will purchase more of them and this in turn will boost sales. Usually, Weed T-shirts and shirts are sold seasonally or as part of some sort of special promotion. A good selling strategy is one that caters to the mindset of potential consumers. Offers and discounts are always words that consumers enjoy hearing, and sellers should keep this in mind. Selling these products at an attractive discount will bring in much needed popularity. Weed T-shirts and other accessories can get a good boost in sales if they are sold through exclusive discounts.

Funny T-shirts are also a potential market that is targeted frequently by producers. This is partly due to the fact that producers have found generous sales from controversial themes. However, depending upon the consumer tastes and preferences, these costumes may not always succeed. Although, Weed T-shirts are a popular theme that seems to be selling very well. These shirts contain tongue in cheek slogans and sayings that only those familiar with the Marijuana culture can understand. These shirts are extremely popular on college campuses as well as nightclubs and bars. In short, they are normally prevalent in places where people express their attitudes and opinions freely.

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Top Snap Back Caps on a Budget

Snapback caps are the new trend, and anyone who’s anyone is wearing one. There are so many choices, colours, designs, styles it’s a mind field when you are going to choose your first one. They can get very expensive too, but you don’t need to pay over the odds for a fantastic snapback cap which screams streetwear style!

Here are the top 5 choices of snapback caps on a budget;1. Durkl Backroad Cord Snapback hat

The Durkl Back Road hat is a snapback style cap set in a red corduroy material. It features a nice leather patch on the front with the Durkl logo on it. The bright colour is a great focus point for a snapback hat. We love it!

2. And Still x For All To Envy Vintage Anaheim Mighty Ducks


Back in the day Mighty Ducks was every kid’s favourite film, so this snap back could be one of the coolest caps around.

3. HUF Clothing Classic H Wool Starter Snapback

HUF Clothing is the brainchild of pro skater Keith Hufnagel. You know you are getting the best when buying from HUF. HUF is a strong skateboarding influenced brand with some nice streetwear touches, such as the simple but effective H embossed at the front. Fine a selection of HUF Snapback caps at iConsume.

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The perfect summer picnic locations

When it comes to picnics people tend to talk about them to put them off as it can seem more hassle than its worth. All the preparations, deciding where to go, driving there can all seen daunting, but it doesn’t have to be. It can be an exciting and fun activity for the whole family, and one which every member can participate in, the perfect summer get together.

With miles of beautiful countryside to choose from around the UK, we have dwindled them down to the top 3 places to visit for your family picnic. For those whose picnic preparation isn’t quite up to scratch, there are also plenty of ways to make it extra-special with the delicious seasonal food on offer at the many cafés and shops which surrounds some of these beautiful areas.

Aberdulais Tin Works and Waterfall.

Set in a steep gorge, this place demonstrates the power of water and its impact on industry. Our film 'Reflections on Tin' traces its 400-year history, from 1584, including a visit by the famous artist JMW Turner. An early water-powered tin works was the last industry here. Today the waters of the River Dulais are used to make Aberdulais Falls self-sufficient in environmentally friendly energy. It has the largest electricity-generating waterwheel in Europe. Lifts enable you to access the cinema and the upper levels for excellent views of the falls.

High Force Waterfall.

Discover the force of nature at High Force, one of the most spectacular waterfalls in England, located at Forest-in-Teesdale, Co. Durham. Raby Castle is situated 20 miles further east at Staindrop. High Force will be operating Summer opening hours daily from 25th March onwards. The walk to the waterfall, the car park, and all visitor facilities such as the shop and toilets will be open. Car parking charges and admissions to the waterfall walk will apply, see below for details.

Mottisfont Abbey.

Ancient trees, bubbling brooks and rolling lawns frame this lovely old house. Crafted from a medieval priory, it is full of surprises, with art that intrigues and delights. Come back throughout the year to see different exhibitions in the gallery and the latest installations by our artists in residence. Carpets of spring bulbs, a stunning walled rose garden, rich autumn leaves and a colourful winter garden make Mottisfont a feast for the senses all year round.

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Floral - The Fashion Trend That Never Goes Out of Style

Floral - The Fashion Trend That Never Goes Out of Style

Have you noticed how some fashion ‘trends’ never actually go out of style? The little black dress, the denim jacket and the skinny jean are all good examples – whilst one of the biggest style statements that remains timeless is the floral pattern print. For those who enjoy a girly-girl approach to fashion, the floral print is a go-to in every season; with casual t-shirts, fitted cotton blazers and glamorous going out dresses all available with flowery embellishment.

Perhaps it’s the versatility of the floral print? With thousands of real-life plants to take inspiration from there’s really no end to how a flower pattern can appear. Beautiful floral prints will do as well to take ideas from dainty daisies as they will from bold sunflowers or wispy wild flowers. Ditsy patterns are often chosen for a formal setting, decorating office wear and elegant blouses. Whilst big brash floral patterns are great for statement bodycons or bright canvas tote bags.

Floral is one of those fashion features that can instantly make any woman feel feminine. Even if you take little interest in wildlife, there’s something refreshing and elegant about showcasing nature’s own beauty. Floral prints allow for a mix of colours – from pretty pastels to moody taupe shades. There’s no need for a floral pattern to reflect life-like plant shadings.

Jewellery continues to be inspired by florals too. Head to the accessorise section of any department store and you are sure to find elegant rose stud earrings and flower shape pendants. Shoe designs also favour floral inspiration; from quirky flower covered heels to petal embellished ballet pumps.

The history of floral in fashion stems (pardon the pun) way back to the Egyptian period. Real flowers were used in garlands and wreaths or worn as a single flower or leaf. The Greeks also used flowers for adornment and in the Roman Period floral inspiration was worked into royal crowns.

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Silver jewelry: Yesterday, Today and Tomorrow

The first silver jewelry was made about 6,000 years ago. Despite the long history, silver is not losing, but on the contrary, strengthens their position. Cutlery, smoking, bar and stationery, home furnishings, jewelry and other jewelry made of silver are in great demand all over the world.

Royal Gift

Silver - a precious metal in jewelry, it is traditionally made ​​way for the gold, but it was not always. Until the middle of the II millennium BC Silver was little and it was valued more than gold. So wear silver jewelry could only members of the ruling dynasties and priestly clans. Most of these were buttons, buckles, beads, and hand and leg bracelets, silver name necklaces. With the IV millennium BC jewelry made ​​of silver steel inlaid with precious and semiprecious stones.

Until the middle of the XVI century silverware were also very expensive and used primarily in the royal and temple decoration, and for coinage. In Italy during the late Renaissance manufacture decorated with precious stones and colored enamel pendants and other jewelry made of silver reached the heights of art.

The golden age was in the silver business XVIII-XIX century and is associated primarily with the name of Carl Faberge. With six hundred artists he produced for the Imperial Court of silver jewelry and gold jewelry, frames, sets, objects of worship and life. Borrowed from Byzantine filigree technique (scan), when silver is "pulled" into thin strands twisted and evolved into an intricate pattern, while was perfected. Masters made ​​silver jewelry were like with finest.

In the 1930, industrialization in America, having begun to use techniques of mass production, made of silver jewelry available middle class. Today, silver is considered to be the most democratic precious metal.

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Celebrity Child Lookalikes

Nowadays, celebrity kids have become just as sought after for the press as their famous parents, but have you even noticed how similar some celebrity kids actually look as their parents? It’s a good thing these kids have an amazing gene pool to which have sprouted from. Find fantastic designer kids clothing at Base Fashion. Here are some of my favourite celebrity kid’s lookalikes:

Reese Witherspoon and her mini-me daughter Ava show that glamour runs in the family.

Uma Thurman and daughter Maya prove that genes can be strong. These two really are the spitting image on one another.

Tina Fey’s daughter, Alice looks so much like her mum that the little tot even played “young Liz Lemon” in a recent episode of 30 Rock.

Kate Hudson and mother Goldie Hawn not only share golden but also fantastic acting talent. To me, it is an honour," Kate once said of looking like her famous mom. "She's the epitome of beauty: She's beautiful aesthetically, but she is a beautiful mother too."

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Find your equestrian style

When people think of equestrian style many may immediately think of horse riding helmets and matching top and bottoms. This is not the case however, there has been such a huge surge of equestrian fashion that there is a style to suit everyone whilst maintaining the horse riding roots.

Many people who actually follow the equestrian fashion, do not actually ride horses. The style it self has become so popular that you can find equestrian inspired outfits on the high street. Knee high boots, jodpurs, gilets are just some of the items being replicated by top high street brands.

With brands such as Barbour firmly etching themselves into the British culture it is no surprise that equestrian inspired wear has become to popular. Schoffel is another very popular brand which lays its roots into country fashion and equestrian wear.

This stylish and tailored tweed jacket is both stylish and inspired by equestrian fashion. No matter where you plan on wearing it, whether it be on the range with your horse, or on the high street showing off your latest country wear piece.

This fantastic stylish and sporty flat cap is made from superior tweed and us ideal for any country activity. With its comfortable and chic design you will look equestrianesque even when you aren’t doing any country activities.

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Confidently Meet Your Next Challenge in Style

Confidently Meet Your Next Challenge in Style

Confidently Meet Your Next Challenge in Style

When you look good and feel good, you present a confident image that says you have everything under control and can handle any challenge that comes your way.  If you love style and fashion, you’ll always want to look your best in clothing that lets those around you know your statement of style in a bold and trendy way.  You should always wear garments that complement your body size, style, and that makes you look stunning no matter what the season or event.  Purchasing your wardrobe from a company that is dedicated to furnishing you with the latest in styles and trends will have you looking fabulous every time that you step out of your house.

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Fashion Choices from Young Famous Faces

Today we celebrate Baby Day! Yep that’s right; there is a day aside from our youngster’s birthdays that we get to celebrate their existence and the miracle of life itself. Although it’s not exactly an official holiday like Christmas, people do tend to celebrate it on the 2nd May each year. As you will be aware, babies don’t stay babies for long which is why we must try and capture every precious moment, whether it is by taking photographs or saving your babies first tooth. Photos are a great for looking back, reminiscing and reflecting on past eras and assessing the choices we made, especially the fashion ones!


We all have a celebrity that we look up to and admire in some way, and usually they are drop dead gorgeous! Here we take a look at some of the famous faces of the 21st century and look back on their fashion choices from when they were children.


Ryan Gosling

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Chilling in Chinos

What is it about chinos that make them such a good choice for menswear this year? With the Summer soon approaching, or at least hopefully given the weather, it’s worth thinking about the benefits of chinos, and how you can make the most of them - what trends should you focus on, and how can you best wear chinos with other items? Moreover, what are some of the things you should avoid when wearing chinos?

The style associated with chinos is generally laid back  and capable of being adapted to different occasions; the more casual chinos you can find on the high street have visible stitching, and are mostly to be worn when relaxing - they can still be paired, though, with Oxford shirts and smart blazers, as well as with printed T shirts. More high quality chinos, which can be found through brands like Officers Club, are designed to last longer, and to be suitable as work attire.

Remember, you don’t want to look too casual - part of the appeal of chinos is their versatility, and their ability to add a smart touch to most outfits - if you’re going for a more traditional look, than black and navy chinos are best, as they can fit in well with a smart suit jacket or blazer; brightly coloured chinos, by comparison, give you a lot of room to experiment with different styles, and can be paired with T shirts and most other outfits without drawing too much attention away from items.

The choice available for chino styles and colours is broad, and you can go with rust colours and mustard, or with regular fit and tan shades - chino shorts can also be worn, and are a particularly good idea for the beach. Regular and boot cut chinos can similarly be combined if you want a sharper look that’s more similar to the lines you can get with a good pair of slim fit jeans, and can be paired with smart shoes.

It’s worth, then, thinking about having a few different pairs of chinos that you can mix and match; brighter coloured chinos can be paired off with neutral shirts and boat shoes, while darker and less striking chinos are ideal for wearing with leather jackets. Try to avoid clashing colours, and always get your sizing right before settling on a pair of chinos. Striped shirts and plenty of colour can make chinos can stand out, so consider adding a few pairs to your wardrobe this Spring and Summer to see whether you can get out of the habit of wearing the same old jeans styles.

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Get ready for the colourful summer!

With summer approaching we can already see the weather improving and parts of the south of England have even been promised a heat wave is on its way! Phew, and we thought we were going to be stuck in the cold, miserable winter months for the rest of the year.

So, now Mr. Sunshine has peaked his head out and put his hat on isn’t it time we started to think about upgrading our wardrobe from winter to summer? We certainly think so. Throw your thick North Face coat to the back of the wardrobe and forget about it for another year, its time to think about, colours, patterns, t-shirts, dresses, shorts and anything else summer related!

Summer fashion gives us so much more choice than winter fashion does, we can experiment with colours and patterns we wouldn’t even dream of in the winter months. The high street is becoming filled with a fantastic range of summer wear which is just irresistible. Brands such as Carhartt and other streetwear brands are giving us a sporty yet stylish way to enjoy summer this year. Carhartt is available at iConsume.co.uk.

As well as Carhartt, Vans and Converse have fantastic new and bright designs for us to choose from, these shoes are the perfect choice for both men, women, boys and girls and are guaranteed to look great and feel great no matter what your outfit choice if for that day. The summer is all about having fun in the sun, so make sure you explore you colour choices and brighten up your day with a bright and colourful outfit.

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Men’s Fashion: From the Catwalk to the Computer Screen

With the men’s fashion market enjoying a midyear boom thanks to online sales, many retailers are taking advantage of new male focused fashion lines and showing men exactly how to style their look this summer. Trends may come and go but all top designers know that when it comes to making a statement, it’s the classic looks that will go the distance. Over the last few years the demand for stylish menswear has been increased thanks to the influence of icons such as David Beckham. Beckham’s take on classic men’s wear with a hint of modern style has led to the creation of his own menswear line for H&M, along with a horde of copycats looking to recreate the footballers look. The rise in online sales reflects the fact that shoppers and bargain hunters can now view a never ending stream of fashion updates and celebrity style spots. 68% of male shoppers now use their laptops to purchase clothing whilst a further 15% rely on their smart phones to make a purchase, ideal for those shopping on the go. Retailers such as Frank Wright have noticed a boom in the demand for stylish menswear, with style hunters choosing to stick with classic styles in on trend colours. Menswear used to occupy a secondary space in the industry however 2013 is set to be the year where men’s fashion leaps into the forefront. Unlike women’s fashion, the male market has less disposable fashion trends, highlighting the demand for classic looks with contemporary twists. With summer just around the corner, men’s fashion is set to become bigger than ever and we can’t wait to see what stylish looks will be coming off the catwalk and into our wardrobes.

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How to dress for an Interview

Making the right first impression is crucial when meeting a potential employer for an interview for the first time. If you are trying to bag your dream job, it is important that you prepare yourself for the upcoming occasion so you know exactly how to approach the situation. To give yourself the best possible chance at getting the job you have always wanted, you must make sure you carry yourself correctly, have a positive attitude and are friendly and approachable.


First impressions are everything and even though we try not to, we usually judge people on their appearance before they have even spoken. Here we have put together a guide on how to dress for an interview that is sure to help you shine above the other applicants.



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Victoria Beckham – Style Timeline

Victoria Beckham’s 39th birthday is quickly approaching which makes us eager to look back and reminisce on her sense of style from her early years in the Spice Girls and how it has transformed. It is hard to believe that the girl who was once part of the cheesiest girl band in pop is now a highly respected and successful fashion designer who styles celebrities for some of the biggest events in the world. Victoria Beckham has became a style icon in her own right over the decades, however we just can’t help but take a look at her best and worst fashion choices since she rose to fame.


Opting for a coordinating ensemble of red barely-there sandals and a red leather-look bandeau dress, posh spice added a black choker to add a gothic feel to her look. Although barely-there sandals are making a comeback this summer, we don’t think we will be copying this full outfit.


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Get the classic country style look

With the SS13 fashion weeks out of the way we can see that a style which has become very popular in recent years, the country style looks. Many equestrian inspired and country inspired materials and designs have made it down the catwalk during the London, New York, Pairs and Milan catwalks.

What have these catwalk taught us then? What are the best country looks and how do we go about creating them? There are a few rules you should stick to when going for the classic country style look. Firstly keep to a soft, neutral colour palette propels you into the luxury zone. Choose a cream blouse or navy coat, they are much more flattering and country looking than stark black and white.

When you want a casual weekend look, work around a stylish gilet. Make it sheepskin and you've got the big fashion look at the moment. A gilet cleverly pulls separates together to give you endless variation. Whether it’s a gilet or a coat faux fur, sheepskin, leather and suede are all major players for the country-meets-city look this season. Try mixing textures together and keep accessories to a minimum to not overpower your look.

The catwalks were also full of prints this season, which is great as these prints create a fantastic country look. If you love prints, then the choice is yours. From tiny traditional paisleys to punchy dramatic animal prints, they're a powerful addition to any winter wardrobe. Tone a bold-printed dress down with a long, chunky knit for that great in-between weather look.

Victoria Beckham has definitely brought back the trouser suit for women; a well fitted tweed suit is just about the most useful outfit in anyone's wardrobe. It's worth making a major investment in a tweed suit to get great style and cut. Wear the jacket with jeans for a dress-down day.

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Get ready for summer!!!

If you’re anywhere as excited as we are about leaving the cold and damp weather of winter behind and embracing the spring and summer, you’ll be starting to think about re-vamping your wardrobe too. There are so many exciting styles to choose from its hard to pick out our favourite trend. So we have put together a range of styles for different occasions throughout summer. Which one is your favourite?

This is the perfect outfit for a hot summer BBQ. It is practical and cute. A simple straw hat will keep you protected from the sun if you’re in it for a long time throughout the day. I love the colour of this Topshop top and these Levi’s jeans are an absolute summer must have. The shoes are Vans California available from iConsume. I love the unique summer pattern on them, it gives the whole outfit an added California look.

I love the easiness of this outfit. The dress is from Topshop and is perfect for really hot days in the sun. This is the perfect beach outfit. The sandals and bag are from Zara, I love the reflective panel at the front of the sandals and it looks fantastic accessorised with a colourful bag like this. The splash of colour adds a fun feel to the whole outfit.

For a more sophisticated city day out we recommend this outfit. The strapless floral dress is from French Connection as gives a feminine and stylish look. Matched with these cream French connection heeled sandals and River Island bag you are ready to hit the shops!


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How To Cover Up In Style

Sometimes it can be hard to cover up in the winter without compromising on style. After all the effort you have put into creating a superb outfit, you do not want to be covering it up with a big old coat now do you? No one will see your perfectly put to together appearance underneath. So how can you cover up without compromising on your style? Well, as long as you have the right accessories, the correct coat and some stand out trousers, you can look right on trend while covering up this season. Here are a few tips to get you started.


1. Opt for a stylish coat - If you start off with a fashionable cover up, then you can dress around your piece. For the smart and sophisticated look, choose a pea coat or a car coat like the ones below.

2. Accessorise your cover up - Wear a stylish scarf, trendy pair of shoes or a sophisticated bag with your coat to add some extra style. Below are a few mens fashion items you could use to accessorise your cover up.

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Decking Out a Wedding Party in True Style

Decking Out a Wedding Party in True Style

The wedding season may traditionally be summer but the fact is the wedding season has expanded to dominate almost the entire year.  With the growing popularity of wedding themed reality TV as well as major movies, the pressure to put on a drop dead gorgeous wedding can be seen in almost every wedding party.  Some bride and grooms may not worry as much as others, but most of them want their entire wedding party to be as unforgettable as the wedding itself.

Decking out a wedding party should be done so that everyone is in line with the theme or style of the wedding itself.  In a place like sunny Australia this could mean everyone taking on a bohemian and beach look, or it could embody the upscale culture of Sydney.  No matter what the style, there are some easy ways to make sure absolutely everyone looks their best.

Think About Your Party's Natural Look

Some people have a certain look and whenever possible, this should be used as the basis for the look and feel of the wedding itself.  If the happy couple practically lives at the beach, why not use that as a way to distinguish them as well as their entire wedding party?  Light almost-white shades of blue coupled with tradition beach decorations can create a sun and surf feel.  Alternatively, a couple well known for their parties or fast paced lifestyle can showcase not only their preferred look but also their approach to life by using slick styling and modern fashion options.

Leaving Your Mark

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