Selling Jewelry, whether it is your own precious items, things you’ve made or you want to start a retail business, is a great way to make money. The internet makes starting up online stores extremely easy. The trick is to becoming established and creating a brand for the business. Here are some steps to take to start up your own online store to sell your sterling silver Jewelry.
Decide Where to Sell:
There are many places online where you can start selling quickly. Some people create their initial store on sites like eBay or Etsy, while others want to start with their own website from the beginning. The choice is up to you but usually depends on the type of products that you’re selling – and whether you want a full-time retail business. Auction and selling sites are a great way to start out to make sure that this is for you and the best way to sell your unwanted items. However, if you want to make a career for yourself, you will look more professional selling through your own domain name.
- Create Your Website: It is time to create a website for your business. This needs to be set up to create your brand as well as make it easy for people to buy the items of Jewelry that interest them. While there are content management systems to help make a website on a budget, it is often better to hire a professional to create an e-commerce website for you to make sure it works.
- Choose Your Hosting: Once you have a website, you need a host to have it up and running so people can see it. There are many different hosting companies so shop around and see which ones can offer you the best value for your money. You cannot get the cheapest, free hosting – not only do they not look as professional but they will not offer the e-commerce functions that you need. Make sure you look for those with shopping cart functions to make it easier for your customers to buy from you.
- Choose Your Methods of Payment: How will you accept payments? If you’re using selling websites, they usually have a limited number of options that protect the seller and buyer. When you’re opting for your own store, you will have more freedom. Will you accept credit and debit cards or would you prefer people to pay you through PayPal or other finance websites? Avoid checks or people sending money through the post as these are not safe – for you or them!
- Take the Perfect Pictures: Make sure you can get great photos of all the items you’re selling. If they come with different gems on the silver, have photos of each different one. People want to see what they’re buying before they hand over their money and photos are the only way that they can do that. You’ll need to think about the background of the photos as well as the quality of them. Get photos from different angles and close ones of any detail so that customers can make a well-informed decision before buying.
It will take time for your store to become successful – no business gains success overnight. You will need to get out there and market yourself once your website is up and running and your items are available. It doesn’t matter if you’re selling your unwanted sterling silver Jewelry or creating your own; you will need a website, great hosting and excellent photos to make it easy for your customers.
This guest post was written by Colin curt, a business consultant. He has helped many businesses start up and become successful and regularly shows off www.jewelrykind.com to see how it should be done.