Ferrari FF is the creative name they came up with for their HATCHBACK! Ferrari FF stands for Ferrari Four, Four wheel drive and Four seats. But its the higher figure of 85 % ( the stake in the company fiat owns) is having an effect and profit is more important than the once luxurious power and style.
This is not to say that you can't have it all and perhaps that is what they are trying to say well did they do it? Take a look at the video and let us know if you like the shape and design. The company’s chairman, Luca Cordero di Montezemolo, says “the car, is intended for the man who craves a Ferrari but finds himself hauling a baby seat and sports equipment on the weekends” “Ferrari used to be the car that you kept in your garage, took out to polish and show, and put back into the garage” “Today,” he said, “people want to do more with a car.” After you place your order via any of the 200 worldwide Ferrari dealerships you wait 4 months as it comes to fruition through the plant. The luckiest of drivers will get to test a Ferrari round their test track in Maranello the Fiorano Circuit. Consider what you might also buy for 260,000 euros. Their track is situated in the Northern Italian Town of Maranello
If you get one you can probably afford the best Breakdown Cover going from the AA.
Vital Stats 660-horsepower, cost 260k euros ! GULP
Reference and further reading: http://www.autoexpress.co.uk/carreviews/firstdrives/265855/ferrari_ff.html
http://www.nytimes.com/2011/05/15/business/15ferrari.html